Compiled by SEMA Editors
 Mothers will traverse the country in its signature big rig. For 2015, the trick truck will also bring some of the coolest rides to several car shows, races and festivals. | |
The Mothers Big Rig Gets Back on the Road in 2015
Mothers has announced it will traverse the country in its signature big rig. For 2015, the trick truck will also bring some of the coolest rides to several car shows, races and festivals. In addition to hauling a selection of cool rides, the Mothers big rig will feed the detailing needs of enthusiasts and experts alike. The Mothers crew of specialists will provide demonstrations and introduce the company's latest car-care products. Highlights on the Mothers car show calendar include the Hot Rod Power Tour, the 2015 SEMA Show and SEMA Ignited, a variety of car shows, motorsport events and and Barrett-Jackson collector-car auctions in Palm Beach, Las Vegas and more. The complete schedule is listed online.
Star Fuel Signs on With VP Racing Fuels Retail Branding Program
VP Racing Fuels Inc. has announced that Star Fuel of Oklahoma LLC has signed on as the latest partner in its national branding program. Based in Leawood, Kansas, Star supports 275 retail sites in an operating area that encompasses Kansas, Oklahoma, Colorado, Missouri and Arkansas with future plans for expansion in Nebraska.
Champion Racing Oil Revs Up With SuperFlow Dyno Promotion
Champion has announced a special promotion in conjunction with SuperFlow dynamometers and flowbenches. Geared toward the “Engine Builder,” “Machine Shop” or “Dyno Facility,” Champion is offering through the month of March a $1,000 gift certificate toward any new SuperFlow engine or chassis dyno system.
ACCEL Performance Group Launches ACCEL IT Video Series
ACCEL Performance Group has launched a new web-based automotive video series called ACCEL IT. Each 10-minute episode features host Jenny Long traveling the country surprising people who have submitted their vehicle to receive the ultimate upgrade. It is a free, on-site performance upgrade from ACCEL Performance Group’s family of brands—ACCEL, Mr. Gasket, Hays, Lakewood and QuickTime. Episodes of ACCEL IT can be found on the company’s Facebook page (ACCEL Performance Group), by logging onto the ACCEL YouTube page, or by visiting www.ACCELNation.com.
Goodguys Rod & Custom Join With Austin Hatcher Foundation for AutoCross for Kids
Goodguys Rod & Custom Association and The Austin Hatcher Foundation for Pediatric Cancer have announced a partnership to raise funds and awareness for the Foundation’s mission to erase the effects of pediatric cancer for patients, survivors and their families. The partnership will provide the Foundation with opportunities to educate both children and adults about healthy lifestyles that prevent cancer, as well as provide much-needed therapies, in a variety of cities throughout the United States.
Goodguys Rod & Custom Association will work in conjunction with the Foundation at several Goodguys shows during 2015. Association members and show attendees will have opportunities to contribute to the effort through donations, the purchase of limited edition merchandise, and participation in the “AutoCross for Kids”, as well as through volunteering for some of the program’s initiatives. The AutoCross for Kids will offer Goodguys car show attendees opportunities at selected shows a chance to ride with Pro AutoCross competitors on a specially prepared closed performance AutoCross course in exchange for a specified donation to the Austin Hatcher Foundation. The AutoCross for Kids promotion will be held on Fridays and Sundays at select events.
During each event weekend, the Foundation also will partner with a local hospital to bring its innovative Diversionary Therapy program to children and families in the pediatric oncology units. The program is designed to help patients, survivors and their families enjoy leisure time by building and racing the Foundation’s pinewood derby cars, in the process offering a simple but effective diversion from the challenges presented by pediatric cancer. Goodguys will enhance the program by inviting members of the local hot-rod community to participate and display collectible cars.
The partnership will kick off at the Goodguys 1st North Carolina Nationals April 17–19, at the North Carolina State Fairgrounds in Raleigh, North Carolina. Attendees should seek out the Austin Hatcher Foundation’s Hatch’s Garage Diversionary Therapy Chevy Silverado, donated and customized by Chevrolet Performance and Mobil 1, and check the event schedule for special activities and times of the AutoCross for Kids.
 Eric Butler’s custom-built ’68 Mustang was the first recipient of the WELD President’s Award at the 2015 O’Reilly’s World of Wheels presented by WELD. | |
WELD Presents Inaugural President’s Award at
2015 O’Reilly’s World of Wheels
Eric Butler’s custom-built ’68 Mustang was the first recipient of the WELD President’s Award at the 2015 O’Reilly’s World of Wheels presented by WELD. Butler, who participated in the show at Bartle Hall in Kansas City, Missouri, is a resident of the Kansas City metro area. Butler completed all the work on the vehicle by himself, which included custom WELD wheels with a ’96 Mustang bolt pattern.
The President’s Award was presented to Butler for “the vehicle that embodies tradition, quality and durability like WELD wheels.” The award was mounted on a golden Prostar, one of WELD’s most iconic wheel designs.
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