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X PRIZE Chairman Dr. Peter Diamandis spoke about the future influence of specialty-equipment businesses at the 2009 SEMA Show New Product Awards Breakfast. |
The 2009 SEMA Show kicked off with the annual New Product Awards Breakfast, where some of the hottest new products for 2010 received their first of many accolades. This year's breakfast featured X PRIZE Chairman and CEO Dr. Peter H. Diamandis.
Diamandis is an international leader in the commercial space arena, having founded and run many of the leading entrepreneurial companies in the sector. While addressing the audience, Diamandis explained this simple approach to his business endeavors: change what people believe is possible.
He shared with attendees his belief that the decisions automakers and specialty-equipment companies make now will influence and, in some cases, change what people will drive in future generations.
He also says that small groups of individuals with ideas supported by technology will shape the future, a reality he referred to as "revolution through competition."
The New Products Award Breakfast recognizes the most cutting-edge automotive products either on the market or about to hit the market. This year, more than 1,400 new products were submitted for consideration. Criteria that ranked high on the judges' selection for the New Products Showcase Awards included superiority of innovation, technical achievement, quality and workmanship, consumer appeal and marketability.
The 2010 New Product Award Winners
Best New Performance-Street Product | |
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Best New Street-Rod/Custom-Car Product Winner: MasterShift, MasterShift Shift Lever Relocation Hardware for TKO and T56 Transmissions 1st Runner-Up: American Autowire, Highway 15 Nostalgia Hot Rod Wiring Kit 2nd Runner-Up: Coker Tire, Excelsior Stahl Sport Radial | |
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Best New Tools and Equipment Product Winner: TCA Toolstorage, TCA HD 41-inch Tool Storage Solution 1st Runner-Up: Z Wrench, Z WRENCH 2nd Runner-Up: Orange Electronic Co. Ltd., Orange Programmable Sensor System | |
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Best New Merchandising Display | |
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Best New Mobile-Electronics Product | |
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Best New Interior Accessory Winner: Bully Dog Technologies, Watchdog 1st Runner-Up: Husky Liners, WeatherBeater Custom Molded Floor Liners 2nd Runner-Up: Ultimate Truck Gear Ltd., UTG - Billet Aluminum Instrument Pods | |
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Best New Off-Road/4-Wheel Drive Product | |
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Best New Packaging Display | |
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Best New Performance-Racing Product | |
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Best Engineered New Product | |
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Best New Exterior Accessory Product Winner: Bushwacker Inc., JK Trail Armor Rocker Panel and Sill Plate, Rear Corners, Hood Protector 1st Runner-Up: Curt Manufacturing, Euro Series Ball Mounts 2nd Runner-Up: Extend-A-Haul, Extend-A-Haul | |
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Best New Powersports Product | |
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Best New Van/Pickup/Sport-Utility Product Winner: Pilot Automotive Inc., Tailgate Lock 1st Runner-Up: Extreme Max Products, ATV RampXtender 2nd Runner-Up: Dee Zee Inc., Dee Zee Small Poly Chest | |
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