Business Tools

Benchmark Your Sales Performance and Cash Control—Next Week's SEMA Webinar


Regardless of the economic climate, keeping costs in line is a fundamental practice for business owners. However, when there are fewer customers coming through the doors, analyzing your business costs can make the ultimate difference in your bottom-line performance.

SEMA’s webinar session, “Increasing Profits With Fewer Customers,” will help companies analyze their overall performance, from appropriate benchmarks for salespeople performance to analyzing parts acquisition costs compared to the competition. With discussions that cover benchmarks, guidelines, pay plans and real-world methods to dramatically improve a company’s bottom line, this seminar will open your eyes to new methods of business intelligence.

When: Thursday, March 12, 10:00 a.m.–11:00 a.m. (PST)
Presenter: Dan Kettelson, Performance Incorporated (an ADP Business)
Sponsored by: The SEMA Manufacturers’ Rep Council (MRC)

This session is part of the 2009 SEMA Recession Survival Series, a collection of online workshops to help member businesses survive the current economic crisis. The new program focuses on topics specific to today’s challenges, including managing cash flow, retaining the best employees, managing inventory and leading your company through 2009 into the new business environment.

To register for this or other upcoming sessions in the 2009 SEMA Recession Survival Series, click here.

SEMA's Webinar Program: The SEMA webinar program brings the world-class business seminars featured during the SEMA Show right to your desktop. Different business-building sessions are constantly added to the program, offering members the latest insight and practices from today’s leading speakers.

All SEMA webinars are conducted live and are open to all employees of SEMA-member companies free of charge. To participate, all you need is a computer with Internet access and a telephone. All previous SEMA webinars are available for download by clicking here. To view upcoming presentations that you can attend via telephone and Internet, click here.