To ensure that buyers at the 2008 SEMA Show obtained maximum value from their experience, SEMA set up a Reward Zone booth where all domestic buyers could enter for a chance to win televisions as well as the grand prize of a motorcycle owned and donated by Kyle Petty.
Buyers who each won a television were: Robert Bray, L-3 GCS; Landon Davila, Auto Trim Design; Phil Lamping, Phil's Body Shop; and Bob Smeigh, RV 4 Wheel. The winner of the motorcycle was Laura Jensen of Bob's Body Shop.
Kyle Petty's motorcycle was won by Laura Jensen of Bob's Body Shop.