SEMA manufacturing members were given private previews of more than 25 new vehicles during 2007. The vehicles, provided by several OEMs through the SEMA Measuring Session program, were often made available to members months before they were released to the general public. Last year's sessions included vehicles from Chrysler, Ford, GM, Honda, Toyota and more.
The sessions provided SEMA manufacturing members with the opportunity to gather the measurements and data needed to produce products, and access to vehicle designers, product managers and high-level executives.
That was 2007. For 2008, the SEMA OEM relations department has already conducted two Measuring Sessions and has scheduled two separate upcoming sessions with Ford for the automaker's 2009 line of E- and F-Series trucks, the all-new Flex and the Lincoln MKS. SEMA manufacturing members who would like to take advantage of the upcoming Ford Measuring Sessions are encouraged to visit www.sema.org/oem and access the 2009 Ford Measuring Session Information link underneath the Ford logo.
For more information on upcoming SEMA Measuring Sessions or additional details about the program, contact Bill Wolf at billw@sema.org or 909/396-0289, ext. 177.