Global Update

ONE IN FIVE BUYERS AT THE 2007 SEMA SHOW WILL COME FROM OUTSIDE THE UNITED STATES

Reflecting growing worldwide interest in the specialty-equipment market, registration of international buyers for the 2007 SEMA Show is off to a record-breaking start. Advanced, international-buyer registrations already match last year's overall attendance with 18% of all registered buyers coming from outside the United States.

International participation in the Show has increased nearly 30% since 2004 when one in seven buyers were international attendees. At the current rate of registration, international attendance at the 2007 Show will increase to one-in-five buyers.

Attendees from more than 100 countries are expected to attend this year's Show. Canada had the largest number of attendees in 2006 and is showing the largest percentage increase in early registered buyers. The number of registered attendees from Mexico is also showing an increase over last year.

Registration for the 2007 Show opened 15 weeks earlier than in previous years to give attendees more time to plan for the Show. SEMA provides several services and business opportunities specifically for international visitors. Online registration is available in seven languages: English, Spanish, French, German, Japanese, Chinese and Portuguese. At the Show, a special Center for International Commerce provides a wide-range of business services and education programs.

For more information on SEMA's international programs, click here.