At a time when the industry was struggling with data due to the absence of an industry data standard, Wyly organized a group of SEMA members to define the problem via the SEMA Business Technology Committee (BTC). The BTC evolved into the SEMA Data Co-op (now SEMA Data), which Wyly ran as the program's CEO for five years. SEMA Data is a key member benefit that offers manufacturers a way to better organize their data and drive business success. With a career spanning more than 40 years in the automotive aftermarket, including key roles in sales, marketing, e-commerce and business data management, Wyly also served on numerous SEMA task forces and work groups, including six years on the SEMA Board of Directors, and was named SEMA Person of the Year in 2005 in recognition of his contributions.­  

"I've had the good fortune to spend my entire career in an industry that I love, surrounded by talented, inspiring people," said Wyly. "Now, to find myself honored with induction into the SEMA Hall of Fame alongside many of my friends and heroes, is nothing short of amazing, and quite a humbling experience."