Walker Evans began off-road racing in 1969 and became the first off-road racer to win the Baja 1000 as a driver of a full-sized truck in 1979. Over the course of his career, he has won more than 150 off-road desert and short course races, including championships in the Baja 500, Baja 1000, Fireworks 250, Mint 400, and Parker 400. Beyond racing, Evans is a pioneer in the off-road market, having collaborated closely with automakers such as Ford, Chevrolet, and Dodge; worked with major tire manufacturers and suppliers; developed purpose-built products to meet off-road racers’ needs; and paved the way for new opportunities and growth. In 2004, Evans joined SEMA as a delegate on a visit to China to develop new business opportunities and partnerships for the industry. Evans is a role model who inspires young members to deal with emerging technologies and intense legislation, and promotes innovation and creativity in sustaining SEMA, as well as the racing and high-performance industries.