Pete was the co-founder of Pete & Jake's, a large and very successful street rod products manufacturer, also responsible for the design and construction of popular hot rods, among them the award-winning "California Kid" coupe. He has built, or had a hand in building, a number of notable rods, including the Eliminator coupe and two “HogZZilla” custom motorcycles for ZZ Top’s Billy Gibbons. He was also involved in the restoration of several historic hot rods for Bruce Meyer, including the Doane Spencer roadster, Pierson Brothers coupe and Alex Xydias’s original So-Cal Speed Shop belly tank lakester. Pete is also the owner of So-Cal Speed Shop. In addition, he was Vice President of Marketing at SEMA, and was instrumental in the formation of the Street Rod Equipment Association, a SEMA council. He was inducted in to the SRMA Hall of Fame, the Route 66 Hall of Fame, National Rod & Custom Hall of Fame, Hot Rod Hall of Fame and the Grand National Roadster Show Hall of Fame. He has been awarded the Grand National Roadster Show Builder of the Year, Detroit Autorama Builder of the Year, Legends of Speed Lifetime Achievement Award and NSRA (UK) Hot Rod of the Century Award.